What are the regulation on information, advertising and sale promotions of prize-winning video game enterprises according to current law in Vietnam?

Main Content

• What are the regulations on announcing and providing information about prize-winning video games in Vietnam?
• What are the regulations on advertising of prize-winning video games enterprises in Vietnam?
• What is the policy on discounts and sale promotions for prize-winning video games business?

What are the regulations on announcing and providing information about prize-winning video games in Vietnam?

Announcing and providing information about prize-winning video games are mentioned in Article 33 of Decree 121/2021/ND-CP as follows:

1. Enterprises shall fully post up internal rules on entry and leaving and publicize all game rules at their business facilities.

2. Enterprises shall fully and promptly provide information and data relating to the prize-winning video game business at the request of competent state management agencies.

3. Enterprises shall take responsibility for the accuracy and truthfulness of disclosed and provided information.

What are the regulations on advertising of prize-winning video games enterprises in Vietnam?

Advertising for prize-winning video games is specified in Article 34 of Decree 121/2021/ND-CP, specifically:

- Only enterprises that have been granted business eligibility certificates and the enterprises specified in Clause 1, Article 42 of this Decree may run advertisements for prize-winning video game business activities.

- Contents of an advertisement include:

+ Name and address of the enterprise engaged in prize-winning video game business;

+ Names of prize-winning video games;

+ Location of the business facility;

+ Persons eligible for playing prize-wining video games as specified in Article 9 of this Decree.

- Advertising places and forms

Enterprises may only run advertisements by placing billboards and signboards inside their tourist accommodation establishments which have been licensed by competent state management agencies to conduct prize-wining video game business but must ensure that persons standing outside these establishments may neither hear nor see the advertisements.

What is the policy on discounts and sale promotions for prize-winning video games business?

Pursuant to Article 35 of Decree 121/2021/ND-CP, the regulations on discounts and promotions for prize-winning video games business include:

- Enterprises may give discounts for players. The maximum discount is 2% of total value of tokens bought. Taxable values ​​shall be determined based on actually collected amounts minus discounts.

- The Ministry of Finance shall provide specific guidance on persons eligible for discount, discount limit and method of determining taxable values ​​to be reduced for each tax as specified in Clause 1 of this Article.

- In addition to the discount mentioned in Clause 1 of this Article, sales promotion items being accommodations, meals and travel fares provided by enterprises to players may only be accounted for as their expenses at the percentage prescribed by the current law on enterprise income tax. Total expenses serving as a basis for determining the maximum sales promotion level are total expenses deductible upon the determination of enterprise income tax, excluding sales promotion and prize expenses payout. In addition, enterprises may not provide sales promotion in any other forms to players.

- When conducting sales promotion activities, in addition to complying with this Decree, enterprises shall also abide by relevant regulations on sales promotion.