Structure of the set of indicators to assess and measure the maturity of press agencies in digital transformation in Vietnam

Structure of the set of indicators to assess and measure the maturity of press agencies in digital transformation in Vietnam 

The assessment model, measuring the digital transformation maturity of press agencies, includes a table of indicators grouped into 5 pillars of press digital transformation:

- Strategy;

- Digital infrastructure, digital platforms, and information security;

- Organizational and professional homogeneity;

- Readers, spectators, and listeners;

- Level of digital technology application.

In each pillar there are sub-indices, and in each sub-index there are criteria (10 sub-indices and 42 criteria).

Levels of assessment of the digital transformation maturity of press agencies in Vietnam

The maturity level of press agencies will be determined based on the total score of 5 levels as follows:

- Level 1: less than 50 points - Weak

- Level 2: from 50 to under 60 points - Average

- Level 3: from 60 to less than 70 points - Good

- Level 4: from 70 to 80 points - Great

- Level 5: over 80 points - Excellent

Scoring scale and assessment in Vietnam 

The total maximum rating scale of the index measuring the maturity of the digital transformation of press agencies is 100 points, divided by 5 pillars, in which the maximum scale of such pillars is as follows:

- Strategy: 18 points

- Digital infrastructure, digital platforms, and information security: 24 points

- Organizational and professional homogeneity: 20 points

- Readers, spectators, and listeners: 23 points

- Level of digital technology application: 15 points

The assessment and measurement of the maturity level of the digital transformation of the press agencies is first carried out according to each criterion, then calculated according to each component index. Each component indicator will have its respective criteria and maximum score.

More details can be found in Decision 951/QD-BTTTT in 2023.

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