Forms of propaganda for implementing gender equality in families on online newspapers in Vietnam

Forms of propaganda for implementing gender equality in families on online newspapers in Vietnam
Duong Chau Thanh

The Ministry of Culture, Sports and Tourism of Vietnam issued Decision 3072/QD-BVHTTDL on October 17, 2024, regarding the Plan to organize communication about the implementation of gender equality in families on mass media platforms.

Purpose and requirements of the Plan to organize communication about the implementation of gender equality in families on mass media platforms in Vietnam

Purpose:

- To deploy activities aimed at performing the tasks of gender equality in the family according to the 2024 work plan of the Family Department.

- To serve the state management of gender equality in the family.

- To disseminate, promote, and raise the awareness of family members about gender equality in the family, aiming to build prosperous, equal, progressive, and happy families.

Requirements:

- Ensure consistency, close and regular coordination, and effectiveness among related agencies and units during the implementation of the tasks in the Plan.

- The organization of propaganda should reach a diverse audience; ensure quantity and timing according to the plan.

- The content of the propaganda should be concise, easy to understand, memorable, and suitable for the general public.

- Activities are organized to be practical, economical, ensuring effectiveness and quality.

- The communication products from this activity can be utilized for subsequent media activities in family affairs.

Forms of Propaganda on E-Newspapers about Implementing Gender Equality in the Family in Vietnam

The form, quantity, and timing of propaganda on implementing gender equality in the family are as follows:

- Propaganda on VTV1 Channel of Vietnam Television and the online newspaper Phap luat Chinh sach.vn.

- Form of propaganda on television

+ Expected to build and produce one episode in the program Encouragement of Learning - Journey of Knowledge.

+ Genre: Realistic reportage combined with a seminar

+ Estimated duration: 10 minutes (+ 2 minutes)

+ Number of broadcasts: 01 time

+ Broadcast schedule: 3:45 PM, Sunday on VTV1 Channel - Vietnam Television.

- Form of propaganda on e-newspaper

+ Projected amount of e-newspaper propaganda: 10 in-depth news; 15 commentary articles; 40 illustrative photos.

+ Newspaper publishing: Phap luat Chinh sach.vn

- Propaganda period: Q4 of 2024.

More details can be found in Decision 3072/QD-BVHTTDL dated October 17, 2024.

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